Author: Emily
AI Voices in Podcasting – A Discussion
AI technology is transforming how we create and consume content, with lifelike AI-generated voices now available at the click of a button. But what does…
Podcast Trends 2025
Podcasts are here to stay. They’re constantly evolving, and we believe they’re set to make an even bigger impact in 2025. From video-first formats to…
Why Audio May Sometimes Actually Be Better Suited Than Video Podcasts
In the dynamic world of corporate communications, podcasts have become a valuable tool. While video podcasts are gaining traction for very good reasons, audio podcasts…
Insights from the UK Podcast Consumer 2024 Edison Research
The latest “UK Podcast Consumer 2024” report from Edison Research offers some fascinating insights into the world of podcasting in the UK. We’ve had a…
Video Podcasting: Why It’s No Longer a Question of ‘If’ But ‘When’
A trend is emerging: video podcasting and this shift towards video is transforming the podcasting industry, and at The Content Works, we believe that incorporating…
Why a Podcast is Now More Important Than Ever
At The Content Works, we specialise in producing high-quality podcasts for brands and businesses, and here’s why now is the perfect time to start your…
Navigating the “Sophomore Slump” in Podcasting
The podcasting world is thriving, but many podcasters face the “sophomore slump” – a decline in momentum after a successful first season. Keeping listeners engaged…
The Power of AI in the Future of Video Production
In the realm of Artificial Intelligence (AI), advancements are in a constant state of rapid acceleration. The developments of recent years have been utterly transformative,…
Podcasts Are NOT For Everybody
In the vast world of podcasts, there’s a saying that rings true: “Podcasts aren’t for everyone.” While podcasts continue to gain popularity, the essence of…
Harnessing the Power of Video Content for Search and Social
In today’s digital landscape, the consumption of content is evolving at a rapid pace and video content continues to stands out. Whether it’s for search…