The Content Works news

Stay updated with the latest news, tips, and insights from our team.

The Power of AI in the Future of Video Production

AI is advancing rapidly, with recent developments bringing transformative changes once hard to imagine.

What Makes a Great Sports Podcast?

From post-match analysis and transfer gossip to long-form interviews and behind-the-scenes access – sports podcasts have become a go-to for fans who want more than the usual headlines.

Internal Corporate Podcasts: What You Need To Know!

Internal corporate podcasts evolved hugely within the space of just a few years. From a few experiments to see how it would work, to a core part of how businesses

Tips for Corporate Video Success

In today’s digital landscape, corporate videos have emerged as indispensable tools for businesses seeking to effectively engage their audience.

Our 2025 Trend Predictions

The world of content creation is evolving at a rapid pace, and 2025 will be no different. It’s no longer a question of whether to create a video version of

AI Voices in Podcasting – A Discussion

AI technology is transforming how we create and consume content, with lifelike AI-generated voices now available at the click of a button. But what does this mean for podcasting?

Podcast Trends 2025

Podcasts are here to stay. They’re constantly evolving, and we believe they’re set to make an even bigger impact in 2025. From video-first formats to in-depth discussions, podcasts are growing

Why Audio Can Be Better Than Video Podcasts

In the dynamic world of corporate communications, podcasts have become a valuable tool. While video podcasts are gaining traction for very good reasons, audio podcasts offer unique advantages for internal

Insights: UK Podcast Consumer 2024 Edison Research

The latest “UK Podcast Consumer 2024” report from Edison Research offers some fascinating insights into the world of podcasting in the UK.

Video Podcasting: Why It’s No Longer ‘If’ But ‘When’

Video podcasting is reshaping the industry, and at The Content Works, we believe it’s no longer optional—it’s essential.

Why a Podcast is Now More Important Than Ever

At The Content Works, we specialise in producing high-quality podcasts for brands and businesses, and here’s why now is the perfect time to start your own.

Navigating the “Sophomore Slump” in Podcasting

The podcasting world is thriving, but many podcasters face the “sophomore slump” – a decline in momentum after a successful first season.

Podcasts Are NOT For Everybody

In the podcasting world, success comes from speaking directly to a specific, engaged audience—not trying to reach everyone.

Harnessing the Power of Video Content for Search and Social

In today’s digital landscape, the consumption of content is evolving at a rapid pace and video content continues to stands out.

Pimp Up Your Podcast

Creating simple, effective podcasts is a great start—but going the extra mile can set your content apart. Here are some innovative ways to elevate your podcast.

Podcast Formats: A Guide

From intimate interviews to gripping storytelling, podcasts are a versatile medium that caters to a wide range of tastes and interests.

Top Tips in Creating An Incredible Podcast for your Business

Are you considering launching a podcast to boost your business’s online presence? Look no further! Here are some tips...

The Power of Video Content for Social Media

In today’s fast-changing digital marketing world, one thing is clear: video content is king. For brands aiming to stand out, using video isn’t just helpful—it’s essential.