Author: Emily
Podcast Trends 2025
Podcasts are here to stay. They’re constantly evolving, and we believe they’re set to make an even bigger impact in 2025. From video-first formats to in-depth discussions, podcasts are growing in both scope and influence.
Why Audio Can Be Better Than Video Podcasts
In the dynamic world of corporate communications, podcasts have become a valuable tool. While video podcasts are gaining traction for very good reasons, audio podcasts offer unique advantages for internal use.
Insights: UK Podcast Consumer 2024 Edison Research
The latest “UK Podcast Consumer 2024” report from Edison Research offers some fascinating insights into the world of podcasting in the UK.
Video Podcasting: Why It’s No Longer ‘If’ But ‘When’
Video podcasting is reshaping the industry, and at The Content Works, we believe it’s no longer optional—it’s essential.
Why a Podcast is Now More Important Than Ever
At The Content Works, we specialise in producing high-quality podcasts for brands and businesses, and here’s why now is the perfect time to start your own.
Navigating the “Sophomore Slump” in Podcasting
The podcasting world is thriving, but many podcasters face the “sophomore slump” – a decline in momentum after a successful first season.
Podcasts Are NOT For Everybody
In the podcasting world, success comes from speaking directly to a specific, engaged audience—not trying to reach everyone.
Harnessing the Power of Video Content for Search and Social
In today’s digital landscape, the consumption of content is evolving at a rapid pace and video content continues to stands out.
Pimp Up Your Podcast
Creating simple, effective podcasts is a great start—but going the extra mile can set your content apart. Here are some innovative ways to elevate your podcast.
Podcast Formats: A Guide
From intimate interviews to gripping storytelling, podcasts are a versatile medium that caters to a wide range of tastes and interests.