The Content Works news

Stay updated with the latest news, tips, and insights from our team.

The Rise of Video Podcasts: A Shift from Audio-Only Formats

As podcast habits shift, audio-only platforms like Apple Podcasts and Spotify are seeing declines, while YouTube’s visual podcast format grows in popularity.

January 25, 2024

The Art Of Good Scriptwriting

A strong script boosts your brand, engages audiences, and leaves a lasting impact. At The Content Works, we know great storytelling starts with great scripts.

January 8, 2024

Navigating the Maze: Understanding Podcast Statistics

In podcasting, success isn’t just about content—it’s about audience reach and learning from top performers to create even more engaging shows.

December 11, 2023

YouTube Launches Primetime Channels: Your Ultimate Streaming Hub

YouTube’s announcement in early October brought a game-changing addition for UK YouTube users: Primetime Channels.

December 5, 2023

Bridging The Globe in Podcasts with Spotify

We’re thrilled to share the latest offering from Spotify that we think will revolutionise global connections.

November 29, 2023

The Power of AI in the Future of Podcast Production

At The Content Works, we are constantly seeking ways to stay ahead in the ever-evolving landscape of podcast creation.

November 17, 2023

Marketing for B2B vs. B2C: What You Need to Know

The choice of content for your marketing is crucial in both B2B (Business to Business) and B2C (Business to Consumer) sectors.

November 2, 2023

How it Actually Works – From Idea to the Screen

Creating compelling video content for a brand is a process that involves meticulous planning, organisation, and creativity.

October 16, 2023

Why Choose “The Content Works”?

At The Content Works, we're passionate about delivering standout content- from podcasts and animations to videos and hybrid productions.

October 5, 2023

Exploring How Animated Videos Can Be Used

Both versatile and captivating, animated videos can be an excellent medium for content.

September 26, 2023

The Power of Authentic Content: What Consumers Crave

In today’s fast-paced digital world, consumers are becoming increasingly discerning when it comes to the content they engage with.

September 11, 2023

Celebrating 10 Years of Nissan Wingsuits

Celebrating the 10-year anniversary of one of our most exhilarating projects – Nissan Wingsuits.

July 24, 2023

Elevating Your Podcast Production By Partnering with The Content Works

In today’s digital landscape, podcasts have become a powerful medium for brands and businesses to engage with their audience.

July 12, 2023

Sustainability in Production

By reducing waste, reusing materials, recycling props, and using energy-efficient sets, you can create great content with less environmental impact.

July 10, 2023

Podcasting ROI

July 4, 2023

Behind the Scenes: Unveiling Some of Our Favourite Work

We specialise in producing video, animation, podcast, and virtual event content for brands, creating excellent, award-winning work.

June 8, 2023

Video Podcasts vs. Audio Podcasts: Choosing the Right Format for Your Brand

Podcasting has experienced an explosive surge in popularity in recent years, continuing its upward trajectory without any signs of slowing down.

May 25, 2023

Podcast Trends 2023

Podcasting has exploded in popularity over the past few years, and it shows no signs of slowing down.

April 27, 2023